David schreck

Digital Creative Director | UX & UI Designer

David schreck

Digital Creative Director | UX & UI Designer

Project

Inspire Intelipot Case Study

Client

Inspire

Creative Direction, Branding Design & Development, Graphic Design, Web Development

A mobile app that connects to an advanced, self-watering, sunlight monitoring planting container, removing the guesswork amateur plant owners face by monitoring and addressing their plants’ watering and sunlight requirements.

Key objectives

Develop a landing page that explains Inspire’s product to amateur plant owners that helps them maintain their plant’s health and increase their personal social status.

Assumptions

  • The target demos are amateur plant owners who want more plants in their lives.
  • Inspire isn’t the only plant life/smart tech company.
  • Plants are cheap but water is expensive. Therefore, plants are considered a status symbol.
  • Our members told us that their houseplants are dying.

Deliverables

  1. Outline the process of how you came to the outcome you did.
  2. Design a set of wireframes that articulate how this product might come to life in the initial MVP.
  3. Create a quick list of potential pain points that customers may run into and steps to alleviate them.
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